🔗 HubSpot KB Bridge: Build lead scores

💡 Core Capability

To qualify the contacts, companies, and deals in your CRM by their attributes and behavior, create lead scores. Lead scores assign numerical scores to records based on property values and event actions important to you, which can help you determine which records in your database are the best fit or the most engaged.

🛠️ Key Operations & Headings Outline

  • Create a lead score
  • Set up score criteria and points
    • Set up engagement criteria based on events
    • Set up fit criteria based on property values
  • Choose which records are scored
  • Set up the score properties and thresholds
  • Review and turn on the score
    • Related content

📋 Subscription Availability

  • Marketing Hub Professional, Enterprise
  • Sales Hub Professional, Enterprise

🔗 WayCup Operations & Workspace Context


TIP

Need Step-by-Step UI Verification? Read the live, verbatim HubSpot article here: View Live Manual on HubSpot