🛠️ The WayCup Engine
Welcome to the WayCup Engine. This is the single source of truth for our institutional knowledge, AI-augmented workflows, and Fractional CTO playbooks.
🏗️ 00: ENGINE (Foundations)
The internal operational protocols and foundational standards.
- System: Architecture & Standards | Capabilities Registry | Memory Architecture
- Documentation: Changelog | Roadmap | Migration Log
- Management: 4-Pillar Scaffolding | Finance SOP | AI Agent Registry | MCP Architecture
- Access: Knowledge Base Deployment Pipeline | Project Registry | User Profile - Kevin Dockman
- Specifications: TCI v2 Specification | Clasp Isolation | MCP Latency Fix
- Active Plans: Dotfiles Nix Migration | Client Onboarding SOP | 4-Pillar Lead Magnet
- Logs & Recap: Journal: 2026-05-20 | Work Log: 2026-05-19 | Weekly Recap (May 14-19) | Brenn’s Sync SOP
🎣 01: ATTRACT (Marketing & Prospecting)
Generating high-fidelity leads and building authority. From CTOx Modules: 3 (Position) & 5 (Pipeline)
- Strategy: Authority and Content Strategy | ICP and Niche Definition | Cold Prospecting and Lead Generation
- Workflows: Clay Lead Enrichment | High-Fidelity Prompt Engineering
- Outreach: Empathetic Sales Pitch | Trojan Horse Interview Framework | Cold Email Setup and Deliverability
- Assets: Content Creation Flywheel | LinkedIn Profile Overhaul | LinkedIn Fishing Cadence
🤝 02: CONVERT (Sales & Scoping)
Transforming prospects into long-term strategic partners. From CTOx Module: 5 (Pipeline)
- Process: Simple Sell Process | The Simple Sell - Conversion and Pricing
- Discovery: The Triage Call Script | CARE Worksheet Tool | Triage Call and Objection Handling
- Scoping: Pricing Models and Money Math | Negotiating Upside and Equity
- Assets: CTOx Services One-Pager Template | The Art of the Follow-up | Disarming Sales Objections
🚀 03: SERVE (Delivery & Operations)
Executing the high-value Fractional CTO mission. From CTOx Module: 6 (Deliver)
- Frameworks: Functional Technology Framework | The Functional Technology Framework (FTF) | Client Operations and Delivery | Scaling Mindset and Identity
- Internal: WayCup Market Strategy | Fractional CTO Finance
- Audits: FTF Asset Audit Questionnaire | FTF Budget Audit | FTF Team Skills Matrix
- Execution: FTF Technology Project Planner | Hosting the Technology Strategy Session | The Foresight Accelerator | The Quarterly Radar Review | High-Converting Website Guide
👥 04: INTELLIGENCE
Evergreen profiles for our client portfolio.
- Client Profile - Kevin Dockman
- Client Profile - The Dog Wizard
- Operation Anti-Gravity Kickoff
- Conscious Leadership Group (CLG): Delivery Blueprint | Data Sheets Analysis | Category Mapping
Generated and maintained by the WayCup Lead Architect via Gemini CLI.